[Column] Tim Kuria: How Google Cloud can help you achieve optimal cost-optimization

As the Cloud Sales Lead at Incentro Africa, a Google Cloud Premier Partner, I’ve had the privilege of engaging with numerous customers and gaining insights into their perspectives on current market trends. One notable trend that stands out is the increasing shift of businesses from a growth-focused approach to a more profit-oriented strategy. This shift…

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Navigating Budget Constraints with Google Cloud

[Column] Ruth Njihia: Cloud Economics Demystified – Navigating Budget Constraints with Google Cloud

In today’s economic climate, it’s tough for businesses in Kenya and across Africa to maintain operations while keeping costs under control. But don’t worry, there’s a solution that can help you optimize for shrinking budgets: cloud computing, and specifically Google Cloud Platform (GCP). Moving to the cloud can be a game-changer for businesses, allowing them…

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[Africa Cloud Review] Simon Ngunjiri: Digital Marketers and now taking full advantage of cloud

Most African organizations are turning to the cloud to help them succeed in the face of the growing demand for flexible workplaces. As we mentioned in our previous column in countries like South Africa, although only around 5% of the South African enterprise market is fully on the cloud, many more are now considering this option. Hybrid…

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[Africa Cloud Review] Simon Ngunjiri: Surge of companies moving to the cloud set to continue throughout 2022

On Monday, we published a column by Andrew Cruise is the managing director at Routed. In the column, Andrew notes that one thing the pandemic taught us is that remote work is a viable alternative to large, expensive offices and IT infrastructure and hardware. Many African businesses have slashed their office space after realising that they could save money…

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[Column] Simon Ngunjiri: The public cloud market is getting bigger in Africa

Despite the growth of cloud over the past decade, for most organizations, only 20 per cent of workloads have made their way to the public cloud according to an IBM report.  Public cloud is the most popular model of cloud computing where computing services and infrastructure are managed by a third-party provider and shared with multiple organizations using…

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[Africa Cloud Review] Simon Ngunjiri: Cloud is the centrepiece of new digital experiences for African businesses

Cloud technology has helped businesses in sub-Saharan Africa manage the disruptions caused by the coronavirus pandemic, something we have extensively spoken about in a previous column. When the pandemic hit, most businesses turned to the cloud to improve operational efficiency. The pandemic changed the way we work, with businesses having to migrate to the cloud to enable collaborative…

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[Africa Cloud Review] Simon Ngunjiri: Cloud is essential to modern-day manufacturing

The manufacturing sector in Africa plays a significant role in driving economic growth, job creation, and lifting people out of poverty. When the pandemic hit, the sector, just like all the other sectors recorded a massive decline in output. Manufacturers decided to prioritise cost reduction while at the same time increasing revenue. With the Fourth…

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[Africa Cloud Review] Simon Ngunjiri: Investments in data centers in boosting the continents’ digital economy

In a previous column, we highlighted how Africa is an emerging data center market and witnessed around 15 data center investments in 2020.  The region is experiencing growth in internet penetration, which can be a major driver for data center investors. This trend continues to grow as move investments in data centers continue to be announced. International…

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