As the Cloud Sales Lead at Incentro Africa, a Google Cloud Premier Partner, I’ve had the privilege of engaging with numerous customers and gaining insights into their perspectives on current market trends. One notable trend that stands out is the increasing shift of businesses from a growth-focused approach to a more profit-oriented strategy. This shift…
In today’s economic climate, it’s tough for businesses in Kenya and across Africa to maintain operations while keeping costs under control. But don’t worry, there’s a solution that can help you optimize for shrinking budgets: cloud computing, and specifically Google Cloud Platform (GCP). Moving to the cloud can be a game-changer for businesses, allowing them…
When Kenya’s leading supermarket chain, Naivas, confirmed that it has suffered a huge data breach, it was great to see so many people who understand the importance of protecting our customers’ data, speak out. I mean, it’s just common sense, isn’t it? If we want to maintain the trust of our customers, then we’ve got…
As we come to the end of the year, there is so much to look forward to in 2022 when it comes to cloud adoption in Africa. 2021 was a good year with more African organisations migrating to the cloud, driven mainly by the pandemic. According to industry analysts Gartner, Cloud spending rose 37% to $29 billion…
Most African organizations are turning to the cloud to help them succeed in the face of the growing demand for flexible workplaces. As we mentioned in our previous column in countries like South Africa, although only around 5% of the South African enterprise market is fully on the cloud, many more are now considering this option. Hybrid…
On Monday, we published a column by Andrew Cruise is the managing director at Routed. In the column, Andrew notes that one thing the pandemic taught us is that remote work is a viable alternative to large, expensive offices and IT infrastructure and hardware. Many African businesses have slashed their office space after realising that they could save money…
Despite the growth of cloud over the past decade, for most organizations, only 20 per cent of workloads have made their way to the public cloud according to an IBM report. Public cloud is the most popular model of cloud computing where computing services and infrastructure are managed by a third-party provider and shared with multiple organizations using…
Cloud technology has helped businesses in sub-Saharan Africa manage the disruptions caused by the coronavirus pandemic, something we have extensively spoken about in a previous column. When the pandemic hit, most businesses turned to the cloud to improve operational efficiency. The pandemic changed the way we work, with businesses having to migrate to the cloud to enable collaborative…
The manufacturing sector in Africa plays a significant role in driving economic growth, job creation, and lifting people out of poverty. When the pandemic hit, the sector, just like all the other sectors recorded a massive decline in output. Manufacturers decided to prioritise cost reduction while at the same time increasing revenue. With the Fourth…
In a previous column, we highlighted how Africa is an emerging data center market and witnessed around 15 data center investments in 2020. The region is experiencing growth in internet penetration, which can be a major driver for data center investors. This trend continues to grow as move investments in data centers continue to be announced. International…
